Making healthier food choices easier

Consultation on restricting junk food items promotions.

Proposals to limit the marketing of meals and consume large in unwanted fat, sugar or salt have been printed.

The Scottish Government’s consultation seeks sights on proscribing the promotion of confectionery, cakes, crisps, savoury snacks and sugary delicate drinks at checkouts and entrance of retailer, and on multi-get discounts.

The aim is to decrease the overall health harms affiliated with bad food plan and higher excess weight.

The consultation will help assess what effect the proposed limits would have on businesses and public health and fitness, which includes on overall health inequalities. It will operate for 12 months to 23 September 2022.

Minister for General public Overall health Maree Todd reported:

“Our weight loss plans keep on being far too higher in calories, fat, sugar and salt which can have major outcomes for our over-all wellbeing.

“In Scotland, two out of three grownups are obese or overweight, with all those living in our poorest parts much more probably to be overweight and experience the most hurt as a end result.

“We know that promotions can really encourage over-consumption and impulse obtaining.

“By proscribing the advertising of considerably less wholesome food items and consume we can greater help persons to make more healthy alternatives and assist create a Scotland the place anyone eats effectively and has a wholesome weight.”

Food stuff Requirements Scotland (FSS) Head of Nourishment Science and Plan Dr Gillian Purdon said:

“We welcome the start of the Scottish Government’s consultation on restricting promotions of food items higher in fat, salt or sugar.

“FSS supports the introduction of promotional limits on these solutions as part of a suite of suggestions to deal with the nation’s weak diet program. Promotions can really encourage us to acquire extra than we need to have, and really do not automatically help save us revenue.

“Evidence displays that a sizeable quantity of the foodstuff and drink we obtain is on promotion, and is often skewed in direction of a lot less healthier alternatives such as confectionery, sweet biscuits, savoury snacks, cakes, pastries, puddings and sugar made up of comfortable drinks. These food items account for around 20% of calories and fats in our diet program, and far more than 50 percent of our free of charge sugar consumption.

“Restricting promotions of these sorts of meals is one particular way to guidance people to make healthier selections.”

 Hyperlink to session https://little bit.ly/consultation-limiting-promotions 

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